Wolfy

Your focus account

The focus account tells Wolfy which Google Ads account to analyze in a chat, resolved from your active project.

Before Wolfy can run account-level analysis or reports, it needs to know which account you're asking about. That's your focus account.

Where your focus account comes from

Your focus account isn't picked inside the chat. It's resolved automatically from the project you currently have selected, using the Organisation ▸ Project switcher in the header (the same switcher used across Flowboost, not just Wolfy). Each project maps to one connected Google Ads account, so selecting a project is what selects the account Wolfy analyzes.

Once a project with a connected account is active, the chat placeholder updates to "Ask anything about [Account Name]" and you're ready to ask account-specific questions or run reports.

Switching accounts means switching your project

There's no per-chat focus account picker to manage and nothing to lock: switch to a different Google Ads account by switching your project in the header switcher, not by starting a new chat. Any chat you have open, or start next, follows whichever project is currently active.

Starting a fresh chat per topic is still a good habit for keeping conversations focused and your monthly usage efficient, just not required for switching accounts.

Comparing multiple accounts

To compare your focus account against other accounts in your organisation, click the account chip in the message box (it shows your focus account's name) to open Comparison accounts, and pick up to four accounts. This is useful for benchmarking performance across clients. Comparison accounts need a Flowboost subscription, so on free access Wolfy answers about your focus account only. See Wolfy for agencies: managing multiple clients.

Common questions

I don't see an account I expect. New Google Ads accounts show up once they're connected to a project in Flowboost, not automatically. Open the Projects page from the project switcher in the header and connect the account there. See Add and manage projects.

Why is the "Reports" or "Context" button greyed out? Those buttons need an active project with a connected Google Ads account. Switch to (or add) one via the Organisation ▸ Project switcher and they'll unlock.